I was hired by musician Christian Dekker to design his first line of merch for release alongside his debut record, Fruit of the Spirit. We set out to create unique, trendy wearables for young adults, and share the theme of Christian Dekker's music through fashion.
I transformed Christian's original idea of each word as a different fruit into a versatile family of colorful, friendly and clean illustrations that pop on a variety of textile colors.
The final wearables are eye-catching, comfy, and stylish, and further variations and colorways are easily possible due to the mix-and-match nature of the designs.
